What on earth are we thinking?
President and CEO, Canadian Council of Food and Nutrition
Based on findings from the Tracking Nutrition Trends (TNT) Survey, Mrs. Pillo-Blocka discussed, among other things, the gap that exists between self-perception and actual health status among consumers. For example, many consumers consider themselves knowledgeable in matters of nutrition. However, they are confused in many respects, notably when it comes to the difference between butter and margarine. Mrs. Pillo-Blocka also discussed the main factors affecting Canadians’ food choices. Among these are taste, nutrition, cost and convenience.





